Brand strategy | PR | writing & editing | digital marketing
Writer | Digital & Social Media | Brand Strategy
Hi! I'm Rachel.
I'm a brand strategist with editorial experience. I'm always looking for opportunities to learn and grow both personally and professionally, often taking on new responsibilities, taking webinars and digital courses, and practicing the skills I'd like to acquire.
My work has spanned across several industries but one thing has remained constant: food & beverage. From my very first job at Jamba Juice to managing coffee shops throughout the Willamette Valley, to now managing all things PR, influencer marketing and strategic partnerships for Rogue Ales & Spirits, with some editorial and agency PR work in between, I've always been attracted to the food & beverage industry.
It's mostly because of the passionate people--I've never met a chef who half-asses his food, or a talented bartender without an opinion on ice--their passion is contagious and it's always fun to learn more.
I write, help brands position themselves in the marketplace, work with influencers, work with press (both national and local) and do all things public relations.
I also teach yoga.
Let's get drinks, make coffee, or do some yoga together.